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I've used to use Concealer as a lip primer but it was way too dry and will emphasize your lip traces if even a little dry. I've tried a few actual lip primers before this.. Shany.. To just like Concealer, E. L. F.... Way too dry and hard to get correct, even insurance, not to mention made lipstick application like worse. But my efforts have sooner or later paid off! This is the PERFECT lip primer. Not the least bit drying(clearly feels barely moisturizing), glides on like a excessive give up lipstick giving just enough insurance to appreciate lipsticks true pigment and deliver a bit lasting power. Some humans may think it's no longer powerful as it is not extremely opague.. More at the sheer side bringing your lips right down to a uniform colour. This is not a downside.. It's a plus. It ensures that your lips are not so thickly layered with product that no matter how exfoliated, moisturized, or High end the lipstick... Your lips with look cake and gaudy. I determined the first-rate way of applying is to define my lip line first then fill in lips. So satisfied I ultimately discovered a emblem that knows what a real lip primer must be!